B2B Business Development Executive – SaaS / Enterprise Software
Sophtri is looking for a motivated and results-driven B2B Business Development Executive to help grow our enterprise software business and build strong relationships with organizations across Jordan and the region. The role focuses on identifying new business opportunities, reaching decision-makers, understanding customer needs, presenting Sophtri’s software solutions, and managing opportunities throughout the sales cycle. Our solutions help organizations digitize and improve workflows across asset management, safety, operations, maintenance, quality, compliance, and enterprise process management. We are looking for someone who is proactive, commercially minded, comfortable approaching new customers, and capable of turning conversations into long-term business relationships.
Applications reviewed until Sep 30, 2026
Responsibilities
- Identify and research potential B2B customers and target accounts.
- Generate new sales opportunities through cold calling, LinkedIn, email outreach, networking, referrals, and industry events.
- Connect with managers, department heads, executives, and other key decision-makers.
- Conduct discovery meetings to understand customer challenges, requirements, and operational needs.
- Present Sophtri’s software solutions and communicate their business value clearly.
- Conduct or coordinate product demonstrations for prospective customers.
- Build and maintain a healthy and well-organized sales pipeline.
- Prepare quotations, proposals, presentations, and commercial offers.
- Follow up consistently with prospects throughout the sales cycle.
- Handle customer questions, objections, and commercial discussions.
- Support negotiations and work toward successfully closing new business.
- Maintain accurate records of leads, opportunities, meetings, and sales activities within the CRM.
- Develop long-term relationships with customers, partners, and industry contacts.
- Provide feedback on customer needs, market trends, competitors, and potential product opportunities.
- Work closely with product and management teams to improve sales positioning and go-to-market activities.
- Meet agreed sales activity, pipeline, and revenue targets.
Requirements
- Previous experience in B2B sales, business development, account management, or technology sales.
- Experience prospecting and approaching new customers rather than relying only on inbound leads.
- Strong communication, presentation, and interpersonal skills.
- Confidence communicating with business owners, managers, department heads, and senior decision-makers.
- Strong follow-up, organizational, and relationship-building skills.
- Ability to understand customer problems and connect them with suitable technology solutions.
- Comfortable working with sales targets and performance-based objectives.
- Ability to work independently and take ownership of the sales process.
- Good professional communication skills in both Arabic and English.
- Based in Jordan and able to attend customer meetings when required.
Preferred qualifications
- Experience selling SaaS, ERP, enterprise software, IT solutions, digital transformation solutions, or business software.
- Previous experience conducting software demonstrations or technical sales presentations.
- Experience using CRM platforms such as HubSpot.
- Existing professional relationships within industrial, manufacturing, energy, utilities, healthcare, engineering, construction, or other enterprise sectors.
- Experience with long or consultative B2B sales cycles.
- Experience preparing commercial proposals and negotiating B2B contracts.
- Understanding of operational, maintenance, safety, quality, asset management, or compliance workflows.
- Degree in Business, Marketing, Engineering, IT, Computer Science, or a related field is an advantage.
Working approach
- Competitive base salary.
- Attractive performance-based commission.
- Direct impact on the growth of an emerging enterprise software company.
- Opportunity to work with innovative software and digital transformation solutions.
- Exposure to customers across multiple industries.
- Significant career growth opportunities as the company expands.
- Opportunity to develop expertise in enterprise software and consultative B2B selling.
- Collaborative startup environment with direct access to product and company leadership.
- Performance recognition and opportunities for increased responsibility based on results.